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DIGITAL STRATEGY, BRANDING, AND SOCIAL MEDIA SUPPORT FOR SMALL BUSINESSES READY TO GROW WITH CLARITY.
Small businesses deserve the same level of strategy and polish as big brands — without the corporate fluff. JKole Consulting was created to support business owners who want to elevate their online presence, streamline their systems, and build a brand that feels authentic and recognizable.
I combine nearly a decade of corporate strategy experience with a creative, human-centered approach — so your business looks good and works better.
SERVICES PROVIDED:
▦ WEBSITE DESIGN & OPTIMIZATION
Modern websites designed to blend brand, strategy, and performance — guiding visitors with intention, building trust, and supporting conversion.
Built on flexible, scalable platforms like Squarespace, Wix, and Shopify so your site grows with your business.
⌕ SEO OPTIMIZATION
Simple, strategic SEO language researched and implemented to help the right people find your business — not just “fluff” in your content, but purposeful language designed to create real visibility where it matters.
✦ BRAND DEVELOPMENT
Brand ecosystems — not just visuals.
Brands are built from the ground up (naming, logos, color palettes, typography, and visual direction), and established brands are refined by bringing clarity and consistency to every place the brand lives — from websites and social media to internal systems, client touchpoints, and behind-the-scenes operations.
This work includes logo development and refinement, brand guides, Canva design systems, internal intranet branding, and brand-aligned templates for documents, presentations, and communications — all supported by clear brand systems that allow teams to use the brand correctly and confidently. Brand perception and trust are also strengthened by improving how businesses show up publicly, from Google reviews to employer reputation on platforms like Glassdoor.
The result is a brand that not only looks elevated, but feels organized, credible, and unmistakably yours.
❋ SOCIAL MEDIA MANAGEMENT
Strategic, on-brand content designed to build connection, consistency, and visibility across social media platforms. This includes content creation, visual design, caption writing, trend and industry research, audience insight, and content planning aligned with seasonal moments, launches, and cultural relevance.
Platform trends, major holidays, and algorithm shifts are continuously monitored so content remains current, intentional, and effective.
⊹ OPERATIONS & PROCESS OPTIMIZATION
Operations designed to run smoother than your morning coffee — from candidate intake to employee onboarding to internal workflows, documentation, bookkeeping, and HR support.
Backed by nearly a decade of experience building and implementing recruiting operations, writing multi- key stakeholder SOPs and SLAs, and improving systems in high-stakes environments, this work creates clear, easy-to-use processes that fit seamlessly into your existing tools — allowing teams to work better together and businesses to grow with ease.
